Members aren't short of content. They get different first steps from different places, and they can't always tell where things live. This plan shows what we found, how often it comes up, and what we suggest changing.
We searched Eve chats, website chat, support emails, Facebook comments, and Skool posts, comments and DMs from 7 Sep to 6 Nov. Out of about 16,300 real messages, 404 showed confusion.
Some people asked about more than one topic. Messages by place: Eve 191, Skool comments 73, Skool DMs 49, Skool posts 46, website chat 35, support email 8, Facebook 1.
Feeling overwhelmed with all of the options…I'd like to do baby steps
I'm a premium member but don't understand where to access Eve. Is it an app?
where will the signals arrive? In Skool? Now I'm completely confused :)
I clicked on the link provided for my complimentary call but I do not see anything there except locked videos.
Of the confused messages to Eve, 64 came from members in their first 30 days, 70 from members at 1 to 12 months, and 55 from members over a year in. New members ask far more often for their numbers, but a clearer path helps everyone.
We read everything a new member receives, in the order she receives it. Each piece makes sense alone. The confusion shows up when they sit side by side.
The welcome says do the Starter Course. The pinned post says the onboarding call. The checklist's Day 1 lists the call, videos, an intro and Eve. The Day 1 DM says log into your broker.
Fix: three asks on day one, the same everywhere: open Start Here, get Eve, join Monday's call or watch the replay.
Chart set-up only appears under Scalping, so anyone following another style can miss it.
Fix: put one TradingView set-up lesson in Start Here, before the first demo trade.
There is no "Starter Course": the course is "New Members- Start Here!". "Tuesday Beginners Call" is "Beginner Education Call" in the calendar. The checklist sits 8th of 9 items and is an image, which is hard to read on a phone. Start Here also holds an affiliate offer, a 61-minute talk and an indicator purchase.
Fix: call it Start Here everywhere, open with a plain-text lesson called "Your first 7 days", match call names to the calendar, and move the extras elsewhere.
Only 49 of the 150 recent joiners who stayed have used her. Members ask if she's an app and where alerts arrive.
Fix, already under way: a one-tap Eve message is going to about 215 Premium members who haven't tried her. Anyone new who still hasn't opened Eve after about a week now gets one reminder DM.
Members ask how access works and whether there's an app. It runs on TradingView, so there isn't one. We haven't reviewed these messages as closely as the others.
Fix: one short lesson on who has the indicator and how to set it up. We'll review the questions first so it answers the real ones.
"How To Choose Your Trading Style" sits inside Scalping, after the Swing section.
Fix: make it an early lesson in Start Here.
Emails say "book" it, but there's nothing to book. It's on the Day 1 list but runs on Mondays only, so she can wait up to 6 days. The replay isn't in the welcome. One member followed the call link and found only locked videos.
Fix: say "Join Monday's call", add the replay link, and check that call link first.
The "Welcome Premium Members!" course is never mentioned in the welcome. This topic also covers billing questions, which we haven't reviewed.
Fix: add one line and one link for Premium members in the welcome.
The checklist has a demo trade on Day 2 but broker research on Days 6 and 7, while the Day 1 DM says log into your broker. A beginner doesn't have one on Day 1.
Fix: demo first, broker later, once Amanda and Jenn agree the order.
The 7 Day Checklist, Eve's "Start my plan" and the personalised plan in the classroom all do a similar job, and the checklist never mentions "Start my plan".
Fix: choose one and point everything to it.
A draft for Amanda and Jenn to shape. Each message asks for one thing.
When someone asks Eve "Where do I start?", she gives these same steps.
Names are suggestions for the team to confirm. Christian approves all wording before it reaches members.
Three numbers only: opened Eve by day 3, joined or watched the onboarding call, and posted a first demo trade. We have no attendance or course-progress data yet, so part of the job is working out how to measure the last two.
This was a keyword search, so it misses people who didn't use those words and includes a few false matches. Facebook is under-counted because only 44 comments are stored. The early-leaver figure covers all reasons for leaving. Messages rose from 89 in September to 246 in October, but the price change and Eve's growth happened then too, so that isn't proof confusion grew.
Not yet checked: the videos themselves, the Premium course, the full pinned post, the Skool phone app, the sales page and the Men's Division.